B2B or not B2B
Profiling is not just limited to consumer data. For its Business to Business clients Send provides a wide range of analytical tools, services and enhancements for B2B customers and prospects.
In addition to checking the address accuracy, we can add in telephone numbers and append the names and job titles of key staff. For example: you may know the name of the operations manager, we can supply the finance director’s name too.
Additional information can be brought in to enable our clients gain a better understanding of the types of customer: turnover, no. of employees, industry sector, no. of locations etc. This can help segment the customer database into broad types enabling different, more appropriate marketing messages to be used.
Send provides a free of charge audit which outlines the current profile and indicates where additional information can be brought in.
Call us for more details or complete our enquiry form.
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